The Nigerian Automobile Industry and the Innoson Dream

Nigerian Automobile Industry

Once upon a time, owning a brand new motorcycle used to be a pipe dream to many Nigerians, until Innoson Nigeria Limited made it possible.

We’ve embarked once again on another similar journey, to make brand new cars available to Nigerians instead of our dependence on tokunbo [used] cars.

Are you aware that for every brand new car on Nigerian roads, there are 131 tokunbo ones?

Yes, that’s the reality of the Nigerian automobile industry; the ratio of brand new cars to tokunbo ones is ratio 1 : 131.

 A recent study done by PwC revealed that in year 2014, the sales ratio of used cars to new cars was 75% : 25%.

Of this 75% used cars, 50% were 12-18 years old cars and yet we wonder why there so many accidents on Nigerian roads.

The Evolution of Nigeria’s Automobile Industry

  • Pre-1980: Nigeria had 8 assembly plants with a combined annual production capacity of 168,500 automobiles.
  • 1990s: the utilization of assembly plants drops to approximately 10% – 20%.
  • 2005: Government privatizes its stake in VON (Volkswagen of Nigeria) and PAN (Peugeot Nigeria Limited).
  • 2010: Infrequent production continues. Assembly plants are non-existent.
  • 2015: Two years after auto policy is implemented by President Goodluck Jonathan, three assembly plants have begun CKD (Completely Knocked Down).

Nigeria’s Automobile Industry and the Innoson Dream

We at Innoson Vehicle Manufacturing (IVM) have made it our mission to eradicate tokunbo (used) cars from Nigerian roads.

Despite these frightening statistics, we are bent on helping Nigerians own and drive brand new cars, just as we made possible in the motorcycle industry.

Our big dream for Nigerians is to manufacture an affordable brand of automobile that can be sold for N1.5m.

We will not sit back and watch as our dear country becomes a dumping ground for global automobile manufacturers.

As of today, aggressive plans are being made to increase our current annual production capacity of 10,000 automobiles to 50,000 come 2018.

Come 2025 we intend to make IVM Nigeria’s most preferred automobile brand. We are aware this is an audacious goal and call on all well meaning Nigerians to join us on this journey to eradicate tokunbo cars from Nigerian roads…for good!

The Nigerian Automobile Revolution Has Started…

We’ve partnered with Sterling bank to enable Nigerians own a car with ease. Through our IVM auto finance scheme, Nigerians can now own a car, drive home and pay as you go!

All our existing and future range of automobile brands are available through this auto finance scheme and we are not relenting in our efforts to partner with many more Nigerian banks.

So what are you waiting for?

1) Choose your preferred vehicle.
2) Walk into any Sterling Bank nationwide to open an account for auto finance processing.
3) Contact us for the proforma invoice of your preferred vehicle after Sterling Bank account opening confirmation.
4) Pay the required 25% down payment and wait for your vehicle to be delivered to you wherever you are in Nigeria.

Call our IVM Auto Finance Hotlines Now:

08033562978, 08175812222 – Sterling Bank

08137075745, 08030889955 – Innoson Motors



  • lizzy o says:

    My only prayer is for this company to make solid,durable cars that can stand the test of time,that’s all I ask.. God help innomotors

  • Dr. Onah Ezekiel says:

    That is quite good keep the flag flying.

  • Deanoo says:

    Proudly Nigerian brand. Keep up the good work.

  • Ani chibueze says:

    It is necessary that federal government of Nigeria should use Innoson motor vehicles as their official cars, that will make a great impact in mission.

  • Anthony Nnamadim says:

    It won’t be easy at all, seriously 1st of all, we need to be sure if the product is trust worthy in the sense that the product can last, because Nigerians believe in lasting product, see too much is involve before Ivm can take over honestly, am very willing to aid the management in external advice and I know if they yield to it, they surely will want more. Finally more griz to your elbow you guys are trying very very well , keep the good dream up we ever willing to buy the products.



  • I wish GEJ was still in office to give IVM the kind of solid support that OBJ (and GEJ) gave to Dangote; that made him the prospective business man shot up to Africa’s richest investor and Top 50 in the world.

    Obj spent the first four years travelling to every country on earth looking for Investors, but he was shocked at the poor response. Then he opted for Creating and Growing some prospective local investors to serve as the nucleus of our industrial take off. That explains the Solid support for Dangote and Creation of TRANSCORP. Agreed, OBJ went to the excess of trying to kill other investors (eg IBEKO) for Dangote to have a free rein, but the good thing is that he successfully created a mega Dangote and co.

    The current Government lacks the knowledge of basic Economics so it too bad INNOSON; you are on your own, don’t expect any support. I will also advise you to site your next major plant in Ghana, the Ghanaian Presidents and Government are always Welcoming to prospective businesses. They understand what it takes to develop without the ethnic inclination of Nigerian Governments. By the time you get the hit and heat from this Government the Ghanaian Factory may be your saving grace.

  • Alexander says:

    I believe Innoson cars is the best in Nigeria because it’s made here in Nigeria for Africans and the world at large. Long live Innoson cars long live Nigeria long live Africa.

  • prosper says:

    Keep up the good work,we have over the years rely only on foreign cars which have contributed negatively to downward trends to our economy.

  • ismail says:

    Fine, we have Nigeria made vehicle manufacturer but you never tell us the cost that an have person can afford. Let’s us know the price if it’s affordable.

  • Tope Alfred says:

    Am proud of innoson vehicles,good thinking good product

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